Updated: January 15 2012
Information we collect and how we use it
We offer a number of services that require setting up an account and providing personal information. So that we can provide the full range of our services, we need to collect the following information:
- Information you provide us: When setting up a Bookenda account or signing up with Bookenda.com or for a promotion requiring registration, we ask you for personal information (such as your name, email address and password). For some services, such as our advertising programs, we also request information regarding your credit card or any other payment method, which we then store in an encrypted format on secure servers.
- Log information: When you access Bookenda services, our servers automatically record information sent by your browser when you visit a website. These server logs may include information such as your Web request, your IP address, your browser type and language, the date and time of your request and one or more cookies that uniquely identify your browser.
- User communications: When you send email or other communications to Bookenda, we may retain those communications in order to process your inquiries, respond to your questions and improve our services.
- Links: Bookenda reserves the right to present links in a format that enables us to keep track of whether these links have been followed. We use this information to improve the quality of our search technology and the relevance of content and customized advertising.
- Providing our services to users, particularly the display of customized content and advertising
- Auditing, research and analysis in order to maintain, protect and improve our services
- Ensuring the technical maintenance of our network
- Protecting the rights or property of Bookenda and its users
- Developing new services
- Help advertisers and publishers to effectively manage their ads on the Web.
Personal information is processed by Bookenda’s servers. In some cases, information may be processed by a server outside your country of residence. We may process personal information to ensure our services operate properly or, in some cases, on behalf of a third party, such as our advertising partners, with their prior authorization and according to their instructions.
Transmission of personal information
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Communication of your personal information to third parties
Bookenda does not communicate your personal information to individual or corporate third parties except in the following rare situations:
- We obtained your consent. We always ask for your permission before communicating any personal or confidential information about you to a third party.
For any other question on how your personal data is managed or used, feel free to contact us.
We do our utmost to make Bookenda a safe environment for users.
Bookenda takes appropriate security measures to prevent any unauthorized access to or modification, disclosure or destruction of data. These include internal audits on data collection, storage and processing, as well as physical security measures to guard against unauthorized access to our personal data storage systems.
Access to personal information is strictly limited to Bookenda employees, subcontractors and agents who need it for the operation, development or improvement of our services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and judicial proceedings, if they fail to meet any of these obligations.
Customers are responsible to keep confidential the name or names of users and passwords, or associated with their account. Bookenda can not be held liable if third parties had access to confidential information using the contact information associated with the Customer's account.
Accessing and updating your personal information
When you use Bookenda services, we allow you to access your personal information, correct any errors in it or delete it upon request, except where otherwise provided by law or where the data is necessary for legitimate business purposes. Before processing such requests, we ask individual users to identify themselves and indicate the information they wish to access, correct or delete. We reserve the right to decline requests that are unreasonably repetitive or systematic, require disproportionate. technical effort, compromise the confidentiality of third-party information, or are difficult to comply with (for instance, requests concerning information stored on backup tapes), or for which access is not justified. Where applicable, accessing and correcting data is a free service, except where doing so would require a disproportionate effort. Some of our services specify different procedures for accessing, correcting or deleting users’ personal data.
Special provisions applicable to share links
We give you permission to use Bookenda’s share link button so that users can post on Bookenda from your website.
However, you need permission from Bookenda to use its link button on a website other than your own.
You will not place a link button on any page containing content that would violate this Statement if posted on Bookenda.
Terms of payment
By making a payment on Bookenda, you agree to our terms of payment.
If you violate the letter or spirit of this Statement, or otherwise create a potential legal liability for us, we can stop providing you with all or part of Bookenda. We will notify you by email or the next time you attempt to access your account. You may also delete your account or disable your application at any time.
This Statement makes up the entire agreement between the parties regarding Bookenda, and supersedes any prior agreements.
If any portion of this Statement is found to be invalid or unenforceable, the remaining portion will remain in full force and effect.
If we fail to enforce any of this Statement, it will not be considered a waiver.
Any amendment to or waiver of this Statement must be made in writing and signed by us.
You will not transfer any of your rights or obligations under this Statement to anyone else without our consent.
All of our rights and obligations under this Statement are freely assignable by us in connection with a merger, acquisition, or sale of assets, or by operation of law or otherwise.
Nothing in this Statement will prevent us from complying with the law.
This Statement does not confer any third party beneficiary rights.
We accept different payment methods, such as debit cards and Visa orMasterCard credit cards.
You confirm that you are permitted to use the payment source that you provide to us. You also authorize us to collect transaction information.
When you make a payment, you authorize us (or our payment processor) to charge the amount to the payment source you use for the transaction.
If you pay by credit or debit card we may obtain a pre-approval from the issuer of the card for the purchase amount. We will bill your card upon acceptance of Bookenda’s policies or shortly thereafter.
If you pay by debit card and your payment results in an overdraft or other fee from your bank, you alone are responsible for that fee.
Actions we may take
We may take certain actions to reduce our liability and that of users in order to make Bookenda safe for users.
We may make any inquiries that we consider necessary, either directly or through third parties, concerning your identity and creditworthiness.
We may cancel any transaction if we believe the transaction violates these Terms of Payment or the Statement of Rights and Responsibilities, or if it may incur a financial loss.
We may place a delay on a payment, limit payment sources for a transaction, limit your ability to make a payment or deactivate your account if we believe doing so may prevent financial loss.
We may contact your payment source issuer, law enforcement, or impacted third parties (including other users) and share details of any payments you make if we believe doing so may prevent financial loss or a violation of law.
We may cancel any credits transferred, assigned, or sold in violation of these Terms of Payment or the Statement of Rights and Responsibilities.
If you purchase advertising, and your payment method fails or your account is past due, we may take appropriate measures to recover monies owed. You agree to pay all expenses associated with such collection, including reasonable legal expenses. Interest will accrue on any past due amounts at the rate of the lesser of 1% per month or the lawful maximum.
Disputes and reversals
If you believe that an unauthorized or otherwise problematic transaction has taken place under your account, you agree to notify us immediately so that we may take action to prevent financial loss.
To the extent permitted by law, you waive all claims against us related to payments if more than 30 days have passed since you were charged.
You are responsible for and agree to reimburse us for all reversals, claims, fees, fines, penalties and other disbursement incurred by us (including costs and related expenses) that were caused by or arising out of payments that you authorized or accepted.
Your only remedy for a technical failure or service interruption is to request that your transaction be completed at a later time.
Special provisions applicable to advertisers
When you purchase advertising through Bookenda, you agree to pay all amounts specified in the order, including any applicable taxes.
You are responsible for keeping your account secure, and you understand that you will be charged for any orders placed through your account.
You can cancel an advertising order at any time through our online portal, but your ads may run for several days thereafter, and you will still be required to pay for these ads.
Without limiting the previous section, your order constitutes your written authorization for us to obtain your personal and/or business credit report. We may obtain your credit report when you place an order, or at any time thereafter.
You will pay any taxes that apply to your transactions. You agree to indemnify us against any claim arising out of your failure to do so.